Nadia Niazi

Founder and President

Nadia Niazi is the founder and President of FITRAH. She is a Canadian-American, an optimist, humanitarian and entrepreneur.  After almost a decade as a business owner, she was driven to do something with the knowledge she had acquired running an online eCommerce store.  She founded FITRAH by donating her store eStyleo and co-developed a social enterprise created for vulnerable youth to take charge of. Nadia is a strong advocate for equality and has made it her life-long mission to ensure that regardless of race, religion or gender, every youth be given the opportunity to thrive. 


Sughra Najeeb 

Program Manager

Sughra Najeeb is our Program Manager at FITRAH. She has 25 years of business, marketing and project management experience gained in the UK and Canadian financial services industries.  In her free time, Sughra's interests include foreign travel, music, literature and mindful living.  Sughra has joined FITRAH as she is a firm supporter of building a fairer society with equal rights and equitable treatment for all humans, regardless of their race, creed, disability, gender or social background.  


Imene Smati

Project Coordinator

Imene Smati is project coordinator a for FITRAH's online store.  She started her first year at UC Santa Cruz.  Imene joined our team with strong social media and marketing skills to lead our online store.  In addition to the volunteer work at FITRAH, she also volunteers her time at the local library and at kids camps during the summer.  She joined FITRAH to raise awareness about the needs of many youth in our community.

Zara Shaheen

Social Media Coordinator

Zara Shaheen is the Social Media Coordinator for FITRAH. Passionate about helping others and giving back to her community, Zara is a member of the National Junior Honors Society as well as Hands4Hope. She will be starting High School this Fall. Her subjects of interest are Computer Science and Technology. In her free time she loves expressing her creative side by sketching, drawing digitally and bullet journaling. Zara is dedicated to her goal of trying to ensure that all youth have the same opportunities in order to succeed.



Amreen Keval

Volunteer Coordinator/Project manager

Amreen Keval is the Volunteer Coordinator/Project Manager at FITRAH. Born and raised in Africa, Amreen came to live in California as a teenager and completed her education in the Bay Area. After obtaining her Bachelors in Computer Information Systems, she spent some years working for the County of Alameda within the IT sector before moving to Rocklin. As a mother of three, Amreen has spent her recent years as an active member of the parent volunteer community in her children’s schools. In her free time, Amreen enjoys the challenge of home improvement projects and is not afraid to carry out minor home repairs. Amreen is committed to building stronger communities by supporting vulnerable youth through education, mentorship, and training programs.

Hadeel Muhareb

Marketing Director

Hadeel Muhareb is the Marketing Director for FITRAH. As a Palestinian-American, she has always had a passion for travel and has lived in various parts of the world. She studied Business Marketing at Sacramento State and received her Masters in International Business in London. She started out her career in Social Media and Digital Marketing while living in Dubai and then continued to develop her expertise when she returned to the US while working in San Francisco in Content Marketing and AdTech. Throughout her career she has enjoyed using her skills to support causes she believes in gain the attention they deserve online. Currently, her time is spent as a stay at home mother to two amazing little boys. Gratitude is what brought her to FITRAH and she hopes to help empower foster youth to not just survive but thrive.



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© 2019 All Rights Reserved.

FITRAH is a nonprofit 501(c)(3) organization.

EIN/Tax ID #82-3212876